Rolls-Royce Celebrates 100 Years of Phantom with a Golden Masterpiece

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The Phantom Centenary Private Collection blends art, heritage, and engineering perfection in 25 exclusive cars.

The Rolls-Royce Phantom Centenary Private Collection marks 100 years of timeless luxury. Limited to just 25 masterpieces, it redefines bespoke craftsmanship with golden artistry.

A Century of Greatness, Reimagined in Gold

Few names command as much reverence in automotive history as Rolls-Royce Phantom. For a century, it has symbolized power, prestige, and the silent authority of excellence.

Now, Rolls-Royce honors this legacy with the Phantom Centenary Private Collection — a creation so intricate, it took three years and more than 40,000 hours of work by the Bespoke Collective’s most skilled artisans.

Only 25 units will ever exist. Each one tells the story of Rolls-Royce Phantom’s 100-year journey — from 1925’s opulent debut to today’s modern pinnacle of automotive art.


Spirit of Ecstasy: A Golden Rebirth

Standing proudly atop the hood is the most iconic symbol in automotive history — the Spirit of Ecstasy, reborn in 18-carat solid gold and finished with 24-carat plating.
Stamped with a special “Phantom Centenary” hallmark in London’s Assay Office, the figurine radiates a warm brilliance that sets the tone for the entire car.

For the first time in Rolls-Royce history, every emblem — front, rear, and sides — is rendered in 24-carat gold and white enamel. Each wheel carries 25 delicate lines to honor the 25 cars in the collection, forming 100 lines in total — a subtle yet powerful tribute to a century of elegance.


Exterior: The Hollywood Glow of Arctic White and Champagne

The two-tone exterior, finished in Arctic White and Super Champagne Crystal, captures the aura of 1930s Phantom silhouettes. The shimmering paint contains microscopic champagne-tinted glass particles, producing a deep metallic brilliance that glows like liquid gold under sunlight.

This visual poetry recalls the glamour of Hollywood’s golden age — when Phantom ferried movie legends to premieres beneath flashbulbs and velvet ropes.


Inside: Where Luxury Becomes Literature

Step inside, and the cabin reveals an atmosphere closer to an art gallery than an automobile.
At its heart lies the Anthology Gallery — a stunning display of 50 vertically brushed aluminum “wings,” 3D-printed and arranged like the open pages of a book.

Each wing bears engraved quotes and media headlines celebrating Rolls-Royce Phantom’s century-long presence in culture and innovation. As light dances across their edges, the reflections create a hypnotic, firework-like effect — a visual metaphor for a hundred years of brilliance.

Every quote was carefully curated after 100 hours of archival research, transforming this gallery into a museum of motion.


The Golden Threads of Time

Phantom’s rear seats are upholstered in couture-grade woven fabric — developed in collaboration with a European fashion house over 12 months. The textile features high-resolution prints, gold-sand threads, and over 160,000 individual stitches. Each motif depicts landmarks in Phantom’s history, from London’s Conduit Street to Sir Henry Royce’s coastal retreats in the South of France.

The embroidery technique, described by the designers as “sketching with thread,” gives each pattern a hand-drawn depth. Every motif — from galloping horses to archival signatures — was redrawn digitally up to 24 times before approval.
It’s not simply upholstery; it’s storytelling through fiber and light.


Front Cabin: Where Art Meets Engineering

The front seats feature laser-etched leather panels — a first in Rolls-Royce history.
Etched into the surface are symbolic designs referencing Phantom’s legendary codenames:

  • Roger Rabbit” (2003 Phantom relaunch project)
  • Seagull” (1923 Phantom I prototype)
  • Bluebird” (Sir Malcolm Campbell’s record-breaking Phantom II)

Each motif is delicately applied through variable-intensity laser engraving to achieve tonal harmony between the ink-black outlines and the creamy white hides.


The Art of Wood: Mapping a Century

The door panels are nothing short of sculpture. Using black-stained wood veneers, artisans created intricate scenes that map Phantom’s most symbolic journeys — from Goodwood to Le Rayol-Canadel-sur-Mer. Each element combines 3D marquetry, laser engraving, and 24-carat gold leaf, with certain routes marked by golden lines only 0.1 micrometers thick.

Even Sir Henry Royce’s personal homes — Villa Mimosa and Elmstead — are pinpointed by a single speck of gold leaf, just 2.76 mm wide. In total, each set of doors requires 50 individual veneer components and takes four weeks to complete.


Under a Starlit Sky

Above the passengers glows perhaps the most poetic feature: the Starlight Headliner, crafted with 440,000 stitches forming a celestial tapestry. The design was inspired by a 1920s photograph of Sir Henry Royce and his colleagues under a mulberry tree in West Wittering. Look closely, and you’ll see the trees of Goodwood, golden bees representing the marque’s hives, and even the Phantom Rose, a flower bred exclusively for Rolls-Royce.

One star cluster pays tribute to Sir Malcolm Campbell’s “Bluebird,” forever linking Phantom’s spirit to the pursuit of speed and perfection.


Power, Gilded

Beneath the Arctic White bonnet rests the legendary 6.75-liter V12, framed by gold-accented covers.
It’s not just a mechanical masterpiece; it’s the heart of a century-old dream, built on the same obsession for refinement that defined Sir Henry Royce’s philosophy:

“Strive for perfection in everything you do.”


The Designer’s Voice

Chris Brownridge, Chief Executive Officer of Rolls-Royce Motor Cars, described the project with reverence:

“This car reflects the same spirit that inspired the very first Phantom — the relentless pursuit of excellence.
It is not simply built; it is composed, like a symphony in gold.”


Legacy in Motion

Each Phantom Centenary bears a commemorative plate engraved “Phantom – 100 Years – Since 1925”. Even the dust cover carries gold embroidery matching the car’s interior stitching.

Owning one of these 25 masterpieces means possessing a tangible fragment of automotive eternity — where history, craftsmanship, and art converge.


Piston Kafalar Comment

The Rolls-Royce Phantom Centenary Private Collection transcends the idea of transportation.
It’s a golden manuscript written in wood, leather, and light — proof that in the age of technology, true luxury is still handmade.

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